Ep 124: Transform Your Pipeline by Tapping Into Niche Communities
Episode 124
How to find the right niche communities.
Welcome to the Tiny Marketing Show! I'm Sarah Noel Block, and this podcast helps B2B service businesses do more with less. Get lean, actionable, organic marketing strategies you can implement today. No fluff—just powerful growth tactics that work. Ready to scale smarter? Hit that subscribe button!
In This Episode:
Today, I’m sharing something a little different—a clip from my recent masterclass where I walked through how to leverage niche communities to build a thriving sales pipeline. You’ll learn:
✅ How to find niche communities that are hidden gems
✅ How to start meaningful conversations that turn into sales
✅ The exact approach that added $100K to my revenue last year
Want the full masterclass replay? Grab it below! 👇
Key Takeaways:
1️⃣ Finding the Right Niche Communities
🔎 Ask your network – On connection calls or sales calls, ask, “What communities are you part of?”
🔎 Use directories – Discord, LinkedIn Groups, Facebook Groups, and industry forums have hidden gems.
🔎 Leverage sales call insights – Run transcripts through ChatGPT to find where your ideal clients hang out.
🔎 Check Reddit – It’s an underrated way to uncover invite-only communities.
🔎 Join paid membership communities – Look up community managers on LinkedIn to find exclusive spaces.
🎯 Pro Tip: When I posted on LinkedIn asking for hidden communities, I got a goldmine of recommendations! Try it.
2️⃣ How to Turn Niche Communities Into a Lead-Gen Machine
💬 Step 1: Review the member directory – Connect 1:1 with potential dream clients without pitching.
💬 Step 2: Answer questions first, then DM – Provide value in the group, then follow up privately to start a conversation.
💬 Step 3: Set up keyword alerts – Be the first to engage in relevant discussions in Slack, Discord, or forums.
Want the full breakdown, including how I automate keyword tracking to always be the first to respond?
🎥 Watch the full masterclass here.
Resources & Freebies:
📄 Download the Masterclass Workbook & 30-Day Biz Dev Blitz Tool.
🛠 Join the Tiny Marketing Club Waitlist.
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🚀 Ready to build a sustainable sales pipeline without social media? Let’s make it happen! 💡