Convert Website Visitors 3X More with Eric Melchor
Hyper-personalization for the win!
Do you want to convert website visitors 3X higher than you do now? Today we’re talking about hyper-personalization and how you can personalize your e-commerce experience, so you can sell like the Amazons of the world, even if you’re a little guy.
Eric Melchor from Optimonk teaches us how to reduce friction and increase sales through personalization.
Highlights:
There is a lack of personalization in eCommerce that, if fixed, would increase customer lifetime value.
Irrelevant ads and pop-ups that don’t meet the needs of your customers.
How to use location personalization to reduce friction in e-commerce.
Take a long-term approach to customer personalization. E-commerce businesses will make so much more money!
Use your website to create better segments.
Download: Customer Value Optimization Guide
Eric Melchor is a personalization geek, mediocre tennis player, and Texas expat living in Romania. His background is in identifying ways to increase customer lifetime value through video and web personalization as well as partnership marketing. In addition to being the personalization ambassador for OptiMonk, he also hosts a podcast called Innovators Can Laugh where he chats with innovative startup founders in the European tech scene.
