7 Types of Cold Emails You Should Be Sending with Laura Lopuch
The Tiny Marketing Show is a live stream and podcast for marketing departments that value effective, efficient strategies. We talk about content marketing, email marketing, social media marketing all through the lens of efficient workflows and processes.
Do you dread sending cold 🥶 emails?
I do!
I feel all sorts of awkward and avoid cold emails at all cost.
Well…not anymore.
I chatted with Laura Lopuch, the queen of cold email, and she taught me how to cold email and actually get results. In fact, using her own cold email method, she grew her business by 1,400% in 4 months.
Laura Lopuch
Laura Lopuch is a cold email and pitch expert who helps freelancers, consultants, and entrepreneurs make more sales naturally with emails. Four months after launching her business, she grew it by 1400%, using only cold emails. Laura’s success continued when one of her cold emails brought in a $20,000 client. She has since helped her students get their next big $10k or $25k client with cold pitch emails, using her powerful ‘The Relevancy Method.’ Laura wrote a viral article on cold emails for Copyhackers and has been featured on highly ranked industry blogs and podcasts. Her words have appeared on CrazyEgg, Kissmetrics, Predictable Revenue, and Unbounce. She has also spoken at conferences like MicroConf and Shine Bootcamp.
Show Highlights:
2:47: The seven cold emails that you should be sending.
4:24: The secret sauce that results in RESULTS.
5:09: Approach cold emails with this question in mind, “What’s in it for me [customer]?”
